Relevant to: Event Lead Management
Once lead data has been synced to an Event in the dashboard, navigate to the Statistics tab to view key performance data. The data available includes:
- The number of leads collected in the Event
- The number of leads collected by individual team members
- The number of leads collected each day
- Delivery and basic engagement with follow-up emails (if set up on the Event)
|The Statistics tab is only available for Events that contain lead data.
Viewing the Event Statistics
In the Events dashboard, open an Event and click on Statistics.
This table provides an outline of the data displayed in the Statistics page:
|Data Captured||Displays the count of unique leads (ie. not including those flagged as duplicates) and the total number of leads.|
|Records Collected by Team Member||Displays the total number of leads collected by each team member in graph format.|
|Records Collected by Day||Displays the total number of leads collected each day in graph format.|
|Emails Sent||Displays the count of follow-up email opens, clicks and bounces (if set up for the Event).|