A marketer can set a lead allocation goal for each source and then choose to reject leads once that goal is reached, or allow delivery of leads in excess of that goal. This is called Over Delivery. A media partner can view the marketer’s Over Delivery settings in the Source Summary Terms.
To see a Source Summary, from the Campaigns > Sources tab(1) click the Short ID(2) or Alias(3).
The Terms(4) section shows the setting for Lead Over Delivery(5).
- Disallowed – Reject leads that come in after the lead allocation goal is met.
- Allowed – Accept leads in excess of the lead allocation goal.